DCResource Recovers from Panda
The Camera review site http://dcresource.com is one of the few sites that have been reported to be have recovered from Google’s Panda hit – a term given to the google’s update of the algorithm applied to lower the ranking of the content farm sites.
The dcresource ( a short form of Digital Camera resource) gives out detailed reviews about digital cameras, quality and the reviews seem to have been written with attention to the details. The website commands respect from the digital camera buyers and connoisseurs alike. The website was not affected in the February 2011 update of the google Panda – the first time Google Panda update was applied. However, the website suffered search positions in the April 2011 update of the google Panda.
Jeff Keller from the Digital Camera Resource reported in Google Forum – The website traffic was down by around 20%. This is not a huge penalty since many other sites had reported a decline of the order of 50%.
The camera website used to rank high for the term digital camera review – 2,500 according to Jeff. This fell down to just 200 a day. Obviously, we are looking at huge loss for the website owner as far as the Adsense money and the Affiliate money he makes from this site. Individual pages were also hit and many pages that were on page 1 now moved back to 5th page.
Jeff Claims that his site follows all the google guidelines, a claim that has not been completely true, as his site contains many links to the affiliate sites without a nofollow tag in the link. Google should ordinarily ban such sites on account of advertising links.
As reported in http://www.google.com/support/forum/p/Webmasters/thread?tid=76830633df82fd8e&hl=en&start=4800
The link http://www.bhphotovideo.com/c/product/749766-REG/Fujifilm_16123737_Finepix_S3200_Digital_Camera.html/BI/1914/KBID/2573 is not even do follow – clearly violating Google’s guideline.
The following affiliate links violate the quality guidelines
Also the affiliate link can raise eybrow in google’s eyes.
There was a reasonably good amount of advise on the google forum, and dcresource seem to have acted on them – more specifically on no indexing the printer friendly pages. The site has since then recovered from google panda acoording to Jeff and can be confirmed looking at the alexa figures
It apparently looks like the sites that have been lightly penalized by Google Panda have some home hope. This makes this website one of the very few websites that have recovered from Google Panda – that too while keeping a lot of affiliate links and huge lot of ads on many thin content pages.